Collection: Products

Berkley Money Badger 5

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 5 Crankbaits feature a slow rise off the bottom that allows them...

Berkley Money Badger 6.25

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 6.25 Crankbaits feature a slow rise off the bottom that...

Berkley Money Badger 6.75

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 6.75 Crankbaits feature a slow rise off the bottom that allows them...

Berkley Money Badger 7.25

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 7.25 Crankbaits feature a large profile and slow rise off the bottom...

Berkley Powerbait Action Waxies

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley PowerBait Chroma-Glow Crappie Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley PowerBait Chroma-Glow Panfish Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley PowerBait Crappie Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Floating Mice Tails

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Floating Trout Worm

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Maxscent The General

Take command of big bass with the reinforced scenting and enticing shimmy of the Berkley Powerbait Maxscent The General Worm. Poured using Berkley’s new Maxscent formula, the...

Berkley PowerBait Sparkle Crappie Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Trout Bait

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Slobber Knocker

Featuring an innovative head-to-blade connection to eliminate blade breakoffs, the Berkley Powerbait Slobberknocker Bladed Jig offers superior durability and creates an enticing bass-tuned sound profile as the design...

Berkley Trilene 100% Flourocarbon

The engineers at Berkley have worked hard to develop a superior fluorocarbon and the Trilene 100% Fluorocarbon Line Clear is the result. Through extensive research and...

Berkley Trilene XL Smooth

Berkley Vanish Fluorocarbon

Anglers have long known that the Berkley Vanish Fluorocarbon Line Clear is nearly invisible to fish and this fact has catapulted this premium fluorocarbon line to...

Berkley X9 Braid Lime Flame Green

Designed to take your angling skills to the next level, the Berkley X9 Braided Line Flame Green delivers professional-grade performance at an affordable price. Built using 100% PE...

BKK Armor Point Drop Shot Long Shank Hooks

Built with a longer hook point for improved fish retention and hook-up ratios, the BKK Armor Point Drop Shot Long Shank Hooks provide superior worm-holding power for soft...

BKK Armor Point Drop Shot Worm Hooks

Designed for drop shotting and light line finesse applications, the BKK Armor Point Drop Shot Worm Hooks are built to maximize the tail action of nose-hooked worms while...

BKK Armor Point Heavy Cover Flippin Hooks

Featuring an extra short needlepoint to improve point strength for flipping and punching tactics, the BKK Armor Point Heavy Cover Flippin Hooks leverage a heavy-duty cold-forged construction for...

BKK Armor Point Hyperlatch 70-SS UL Treble Hooks

Featuring an ultra-light wire construction that’s ideal for pairing with jerkbaits, the BKK Armor Point Hyperlatch 70-SS UL Treble Hooks have a distinctive acute bottom angle to improve...

BKK Armor Point Offset Worm Round Bend Hooks

Perfect for Texas-rigging worms and slim profile soft baits, the BKK Armor Point Offset Worm Round Bend Hooks are perfectly shaped for precise rigging to ensure the hook...

BKK Armor Point Offset Worm WG HD Hooks

Built for Texas-rigging large creature-style baits, the BKK Armor Point Offset Worm WG HD Hooks accommodate virtually any soft plastic with a wide gap bend that offers plenty...