Collection: Products

Berkley Gulp Extruded Nightcrawler

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Berkley Gulp Hellgramite

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!...

Berkley Gulp Waxies

The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!...

Berkley Krej FFS Jerkbait 100

A revolutionary lure designed for a new groundbreaking technique known as "Krejing", the Berkley Krej FFS Jerkbait 100 features a unique upside-down bill that allows you...

Berkley Money Badger 4

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 4 Crankbaits feature a slow rise off the bottom that allows them...

Berkley Money Badger 5

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 5 Crankbaits feature a slow rise off the bottom that allows them...

Berkley Money Badger 6.25

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 6.25 Crankbaits feature a slow rise off the bottom that...

Berkley Money Badger 6.75

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 6.75 Crankbaits feature a slow rise off the bottom that allows them...

Berkley Money Badger 7.25

A hybrid baitfish-crayfish design ideal for crawling over rocks and bottom structure, the Berkley Money Badger 7.25 Crankbaits feature a large profile and slow rise off the bottom...

Berkley Powerbait Action Waxies

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley PowerBait Chroma-Glow Crappie Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley PowerBait Chroma-Glow Panfish Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley PowerBait Crappie Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Floating Mice Tails

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Floating Trout Worm

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Maxscent The General

Take command of big bass with the reinforced scenting and enticing shimmy of the Berkley Powerbait Maxscent The General Worm. Poured using Berkley’s new Maxscent formula, the...

Berkley PowerBait Sparkle Crappie Nibbles

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Powerbait Trout Bait

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive...

Berkley Slobber Knocker

Featuring an innovative head-to-blade connection to eliminate blade breakoffs, the Berkley Powerbait Slobberknocker Bladed Jig offers superior durability and creates an enticing bass-tuned sound profile as the design...

Berkley Swamp Lord Frog

Designed in collaboration with expert frog angler and 2022 MLF Redcrest Champion Bobby Lane, the Berkley Swamp Lord Frog was created to be the last hollow-body frog that...

Berkley Trilene 100% Flourocarbon

The engineers at Berkley have worked hard to develop a superior fluorocarbon and the Trilene 100% Fluorocarbon Line Clear is the result. Through extensive research and...

Berkley Trilene XL Smooth

Berkley Vanish Fluorocarbon

Anglers have long known that the Berkley Vanish Fluorocarbon Line Clear is nearly invisible to fish and this fact has catapulted this premium fluorocarbon line to...

Berkley X9 Braid Lime Flame Green

Designed to take your angling skills to the next level, the Berkley X9 Braided Line Flame Green delivers professional-grade performance at an affordable price. Built using 100% PE...